Fisk Neon – NS6852
Description
Fisk “Time to Re-Tire” — American Advertising History Illuminated
With its commanding FISK lettering, shield-shaped face, and unforgettable sleepy-boy trademark, this vintage sign captures the personality of America’s early automobile age. Illuminated, its red border, brilliant white lettering, and alternating blue-and-white accents create a striking collector display.
The Fisk Rubber Company began in 1898 in Chicopee, Massachusetts, and became one of the major names in American tire manufacturing. Its signs identified the garages and service stations that kept an increasingly mobile nation on the road. Fisk was acquired by U.S. Rubber in 1940.
The advertising genius was in the sleepy boy and his simple message: “Time to Re-Tire.” The phrase connected retiring to bed with replacing worn automobile tires. Developed in the early 1910s and associated with illustrator Burr E. Giffen, the character made a practical automotive product warm, humorous, and instantly recognizable.
H.J. Nick Restoration — ArtFactory.com
Presented through H.J. Nick’s 101-point restoration approach, this sign brings historic advertising together with the craftsmanship of a working illuminated display.
The restoration photographs document the metal housing, internal wiring, two modern transformers, and glass neon illumination. A brass “Restorations By H.J. Nick” identification plate records the restorer’s involvement and becomes part of the piece’s continuing history.
Specifications:
Fisk Tires Neon
- Type: Genuine Vintage Illuminated Neon Sign
- Style: Shield-shaped Tin-Lithographed Neon Lighting
- Dimensions: 40"W x 32"H x 6"D
- Weight: 45 ibs.
- Advertising Message: “Time to Re-Tire” — FISK
- Products Advertised: Automobile Tires / Replacement Tires
- Company: The Fisk Rubber Company (Chicopee, Massachusetts)
- Date of Manufacture: Early 1910s – 1930s (Pre-1940 U.S. Rubber acquisition)
- Place of Manufacture: U.S.A.
- Color: Multi-color — Red, White, and Blue Neon over original printed tin-litho face
- Condition: Vintage New Old Stock (NOS) tin-litho face retaining original shipping tag from box
- Restoration: Completed as working neon display by H.J. Nick (101-point restoration process)
- Illumination & Construction: Metal housing, hand-blown glass neon tubing, internal wiring, and modern transformers
- Certification: Features brass “Restorations By H.J. Nick” identification plate; certified genuine vintage and finished by ArtFactory.com
The illuminated and unlit photographs allow collectors to appreciate both the advertising artwork and its dramatic presentation in light. All photographs shown are of the actual sign.
For a collector, its appeal brings together the Fisk name, the memorable sleepy-boy image, American automotive history, and the documented work of H.J. Nick andArtFactory.com — a distinctive centerpiece for a private automobile collection, gallery, or period garage.
Fisk “Time to Re-Tire” — Preserved History, Finished by H.J. Nick
This genuine vintage Fisk sign survived as new old stock, retaining its original tin-lithographed advertising face and original shipping tag from the box in which it was supplied. That surviving tag provides a valuable connection to the sign’s history before it became a collector’s display.
Its famous sleepy boy, candle, and tire illustrate one of American advertising’s most memorable slogans: “Time to Re-Tire.” The clever message connected bedtime with the motorist’s need for replacement tires — a simple idea that helped make Fisk instantly recognizable.
The Original Sign Preserved — The Illuminated Presentation Completed
Under the direction of master builder and artist H.J. Nick, ArtFactory.com finished this surviving vintage sign as a dramatic working neon display.
The original historic tin-lithographed face is the centerpiece. The completed assembly incorporates a metal housing, glass neon illumination, modern transformers, and wiring. A brass “Restorations By H.J. Nick” identification plate documents the craftsmanship added during this chapter of its history.
Glowing red around its shield-shaped border, with brilliant white FISK lettering and blue-and-white accents, the finished piece brings together original American advertising artwork and ArtFactory.com’s restoration craftsmanship.
ArtFactory.com & H.J. Nick Brass Tag Certification Details
The H.J. Nick Brass Tag Certification ensures each piece to be the genuine article. Backed by our over a century of experience, with our word is our bond reputation and guaranteeing or your money back “forever". The H.J. Nick Brass Tag Certification makes this item one of the highest appreciating, collectible investments that you can make. These items can be insured at stated value, usually on your home owners policy, for little added premium. Thus, making this a safer investment than even those insured by the FDIC, is much more fun to own, and puts you in control instead of the bank.
Fisk Neon Sign Info
All Vintage Memorabilia Offered Is A Genuine Collectable And Appreciable Asset
All Items Are Of Highest Museum Quality World Class Collector Level
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