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Paw Paw Bait Co. Lucky Lures Neon Sign – NS2365

This original 1925 Paw Paw Bait Company “Lucky Lures” porcelain neon sign is a rare crossover collectible for sporting memorabilia and neon Americana enthusiasts. Featuring vibrant multi-color graphics of a game fish mid-strike, its original porcelain enamel face has been preserved while the neon and electrical system has been fully restored for flawless illumination.

Description

Neon sign with updated dimensions plaque

Lucky Lures Sign

This is an original porcelain advertising sign produced for the Paw Paw Bait Company of Paw Paw, Michigan, makers of the legendary Lucky Lures fishing line. It is not a reproduction or doctored piece, but a period original that has been professionally restored with working neon while preserving its authentic porcelain face and graphics.

The Paw Paw Bait Company was among America’s premier fishing tackle manufacturers during the early 20th century, and their bold Lucky Lures signage was a familiar sight in sporting goods stores across the Midwest. Very few of these signs survive today, and even fewer in this large format with integrated neon illumination, making it an exceptional rarity in both fishing memorabilia and neon Americana.

The design features a vivid game fish in mid-strike with the slogan “Go For Lucky Lures – The Best Baits in Any Tackle Box”. It reflects the Golden Age of neon advertising, when vibrant illuminated signs became the hallmark of American commerce.

Restoration: Completed by H.J. Nick at ArtFactory.com with museum-quality standards, including complete neon rebuild, rewiring, and structural reinforcement. Care was taken to stabilize and preserve the original porcelain enamel and lithography.

Specifications:

Lucky Lures Neon Sign

  • Type: Single-Sided Genuine Vintage Neon Sign
  • Style: Rectangular Porcelain-Enamel Neon Lighting
  • Company: Paw Paw Bait Company
  • Product: Fishing
  • Date Of Manufacture: 1925
  • Country Of Manufacture: U.S.A.
  • Color: Multi-color – Red, white, green, yellow
  • Dimensions: 36.25" Wide x 18.25" Tall x 42 lbs
  • Condition: Original Genuine Porcelain-Enamel; Sign Face Unrestored (Cleaned Only); Fully Restored Neon & Electrical
  • Neon Details: All Neon Glass, Solid-State Transformers, Wiring, Mounts, and Switches Have Been Fully Replaced
  • Hanging Details: Comes with H.J. Nick's Exclusive “Fast Hanger Bar” for Perfectly Level Display
  • Switching: Includes Separate Pull Chain for Easy On/Off Switching Without Unplugging
  • Certification: Brass Tag Signed By H.J. Nick

Condition: Excellent, with vibrant porcelain colors and strong, even neon illumination. Fully display-ready.
Provenance: Paw Paw Bait Company, Paw Paw, Michigan; restored and certified by ArtFactory.com.

Rarity: Large, intact porcelain neon examples from regional bait and tackle makers are virtually unseen on the market. This sign represents a true crossover collectible, appealing to both sporting memorabilia enthusiasts and neon Americana collectors.

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ArtFactory.com & H.J. Nick Brass Tag Certification Details

The H.J. Nick Brass Tag Certification ensures each item to be the genuine article. Backed by our over a century of experience, with our word is our bond reputation and guaranteeing or your money back “forever". The H.J. Nick Brass Tag Certification makes this item one of the highest appreciating, collectible investments that you can make. These items can be insured at stated value, usually on your home owners policy, for little added premium. Thus, making this a safer investment than even those insured by the FDIC, is much more fun to own, and puts you in control instead of the bank.

Lucky Lures Neon Sign Info

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All Vintage Memorabilia Offered Is A Genuine Collectable And Appreciable Asset

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